Consumer Insights Research Manager, Global
Portland, Oregon, United States
Job type: fulltime
Job industry: Community & Sport
Nike, Inc.'s storytellers, Marketing and Communication sets the brand tone. A creative force of specialists tell Nike's stories of innovation and sport through advertising, brand strategy, digital engagement and product presentation. Using channels ranging from retail stores to social media, Marketing & Communication teams connect the science and art of Nike innovations to the hearts and minds of athletes around the world.
We are a growing team responsible for building a holistic view of Nike's consumers through data and analytics, and applying those insights to inform the development & growth of Nike's digital commerce services and experiences for our consumers.
We are looking for a world-class expert in using consumer data and feedback to improve Nike's digital shopping experiences. You'll be tasked with developing and standardizing the way that Nike collects, analyzes, and identifies the biggest opportunities and unmet consumer needs.
The ideal candidate will have a a passion for analyzing and interpreting consumer feedback into compelling and impactful insights that shape Nike's digital shopping experiences and drive business growth.
- Analyze consumer feedback across Nike's consumer shopping experiences to identify opportunities to shape and improve digital shopping experiences
- Identify & translate key consumer trends to insights that shape Nike's business strategies
- Partner with Nike's global digital and commercial teams translate consumer feedback and insights into business impact